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Welcome to GatherGeeks, the event industry podcast, where people passionate about the power of live experiences and events come together. Join host David Adler as he discusses the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays.

Mar 15, 2021

Hosts: David Adler, Christian Conner
Guest: Daniel Johnnes

In this episode of GatherGeeks, BizBash chairman and founder David Adler and writer Christian Conner explore the world of high-end wine tastings with Daniel Johnnes, the proprietor of the weeklong wine event La Paulée Mondiale. It’s been described as the “world’s greatest wine event,” with ticket prices as high as $10,000. Here, Johnnes describes the event’s shift to virtual this year, discussing what aspects of the online event did and didn’t work and what will carry over into future in-person gatherings. He also shares the history of the event, discussing how it has grown over two decades, how ticket prices are set, why choosing the right winemakers is crucial and much more.