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Welcome to GatherGeeks, the event industry podcast, where people passionate about the power of live experiences and events come together. Join host David Adler as he discusses the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays.

May 6, 2019

Hosts: David Adler, Beth Kormanik, Alex Carter
Guest: Ron Bracco

In the latest edition of GatherGeeks' "Sparking Change" series of episodes recorded at the Meridian International Center in Washington, BizBash C.E.O. David Adler and Zkipster's Alex Carter chat with Ron Bracco, vice president of events for production agency Hargrove. He traces the company's long history of producing everything from the G8 Summit and AIPAC Conference to brand activations and corporate events. Bracco goes in-depth in the planning process, sharing details on event design and layout, branding, security, and more. He also discusses how to create environments that promote dialogue, the different between "feeling" moments and "wow" moments, and more.

Download or subscribe to the show at Running time: 42:02