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Welcome to GatherGeeks, the event industry podcast, where people passionate about the power of live experiences and events come together. Join host David Adler as he discusses the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays.

Jun 29, 2016

Hosts: Audrey Gallien and Brandt Krueger
Guests: David Adler, Beth Kormanik, Olivia Ormos

Can Snapchat really change the face of events globally? In this episode, David Adler, C.E.O. of BizBash, and Beth Kormanik, executive editor of BizBash, sit down with Olivia Ormos, owner and creator of OO & CO, to talk about how the Miami-based Model Volleyball event leveraged a Snapchat partnership to gain millions of views and become a globally known experience. The group gets into the nitty gritty of the 24-hour partnership, including what’s really happening behind the scenes, how to curate compelling user points of view, the power of the Snapchat Ghost, and more. Don’t miss this episode to learn how Snapchat is changing the face of events and how to start using it today.

Download or subscribe to the show at Running time 27:02