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Welcome to GatherGeeks, the event industry podcast, where people passionate about the power of live experiences and events come together. Join host David Adler as he discusses the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays.

Jul 12, 2021

Host: David Adler
Guest: Kudzi Chikumbu, Brian Feit

In this episode of GatherGeeks, we're bringing you another live conversation that took place at BizBash's recent conference in Las Vegas. BizBash chairman and founder David Adler sat down with Kudzi Chikumbu, the director of creator community at TikTok, and Brian Feit, founder of New York-based creative marketing agency BMF. The pair has partnered over the last year to discover what the next generation of attendees and users really want, and they shared their insights during this captivating session. They also share case studies of TikTok events they've produced, why authenticity is everything, why music is so powerful in event creation, how TikTok has impacted event engagement and much more.

Sponsored by Ticketbud