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Welcome to GatherGeeks, the event industry podcast, where people passionate about the power of live experiences and events come together. Join host David Adler as he discusses the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays.

Apr 17, 2018

Hosts: David Adler, Beth Kormanik

Guests: Arielle Tepper Madover, Michelle Lord Rago


In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with two industry professionals who are tapped into the Millennial and Generation Z market: Arielle Tepper Madover, founder of the What Should We Do app; and Michelle Lord Rago, a destination wedding and event planner. The group discusses the differences between older and younger generations, noting how Millennials and Gen Z look for curated content, how a vendor is aligned politically and culturally, and genuine connections. They also share how social media has changed the game, where Millennials find their information, how much these generations are willing to pay for a unique experience, and more.


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Running time 38:52.