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Welcome to GatherGeeks, the event industry podcast, where people passionate about the power of live experiences and events come together. Join host David Adler as he discusses the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays.

Mar 7, 2022

Hosts: David Adler
Guests: Erica Boeke, Austin Johnston, Nancy Shaffer

In this episode of GatherGeeks, BizBash founder and chairman David Adler sits down with a powerhouse panel of event industry professionals: Nancy Shaffer, chief creative officer at RJ Whyte Event Production and the president of the Live Events Coalition; Austin Johnston, CEO of AKJOHNSTON and president of the Experiential Guild of America; and Erica Boeke, the founder and CEO of Liberty & Co. The group dives deep into how partnerships of all kinds have impacted their event businesses and shares key learnings on how to collaborate effectively. They give practical tips and takeaways for using partnerships—with both internal and external teams, with brands and artists, with the industry as a whole and even with event guests—as one of the most important principles of our post-COVID era.

Sponsored by Hopin.